Why Most Marketing Videos Don’t Work

Why Most Marketing Videos Don’t Work

If you’re a marketing director or CMO, chances are you’ve tried your hand at creating video content for your business. After all, video is one of the most powerful tools for reaching and engaging with customers. Unfortunately, most of these videos...
An Overview of Video Marketing Types

An Overview of Video Marketing Types

Video marketing can be a great way to reach potential customers and promote your business. It allows you to show off your product or service, explain how it works, and connect with viewers in a more personal way than other forms of advertising. But what types of video...
Video Marketing: What You Need to Know

Video Marketing: What You Need to Know

Blog Introduction: In the age of digital marketing, video is quickly becoming one of the most powerful tools available. From YouTube videos to Instagram stories, video marketing can help you reach a larger audience and engage more effectively with potential customers....
Common Mistakes to Avoid When Making Videos 

Common Mistakes to Avoid When Making Videos 

Video is one of the most effective ways to reach and engage with your audience. It’s also a great way to showcase your brand’s personality, build trust with viewers, and explain complex topics in an easily digestible format. But when it comes down to actually making a...
How to Light Your Video the Right Way!

How to Light Your Video the Right Way!

Lights, camera, action! When it comes to creating a good video, lighting is often overlooked. But the truth is that proper lighting is essential to capturing quality footage. After all, if your video doesn’t look good, it won’t matter how great the content is. So, if...
What Video Trends Should You Expect in 2023?

What Video Trends Should You Expect in 2023?

Video is an ever-evolving medium and its popularity only continues to grow. As the demand for video content increases, so does the technology and creative possibilities surrounding it. From immersive experiences to interactive videos, here’s what you can expect from...
The Video Production Process

The Video Production Process

So, you’ve made the decision to have a video produced for online marketing or a TV commercial for your business. Now what do you do? Here’s what to expect from the video production process. Phase One: Planning The first phase of the video production process is the...
5 Ways to Use Facebook Video Cover

5 Ways to Use Facebook Video Cover

Just a couple of months ago Facebook introduced the option of placing a video on your cover photo. This is a great option for companies to use the cover to their advantage, So let’s go in and show you the 5 ways to use this feature. 1.  Show a new product or...